Standard Marketing
For most programs and events. Events in this category will receive:
- An event web page
- Consideration for inclusion in e-blasts and newsletters (Top Picks, The Spiel, etc.)
- Inclusion in the Monthly Highlights flyer (8.5x11) and posters (11x17, 24x36)
- If you would like a flyer, please create it using the appropriate template in our toolkit (L Drive)
- Note: Please do not include any special requests in the note section. Those must be emailed to Martha.
Additional Marketing
Events with an expected audience of 35+, will generate significant revenue, and/or are donor/board-driven. Events in this category will receive:
- Standard items (see above)
- Posters (11x17, 24x36) distributed on campus.
- Digital on-campus signage
- Presence on homepage rotating banner
- Flyers (8.5x11) (BY REQUEST ONLY)
- If you feel that a flyer will help, please note that it will be ready around 4 to 5 weeks before the event. If you would like flyers more quickly than we are able to produce them, please use the template in the Marketing Toolkit/L Drive.
- A Facebook Event (BY REQUEST ONLY)
Maximum Marketing
Only for events that are major fundraisers, expected to attract 75+ attendees, and/or new revenue-generating stand-alone programs. Events in this category will receive:
- Standard and additional items (see all above)
- Custom flyers (8.5x11)
- Facebook event page
- Submission to 3rd party calendars